The 20 Best SaaS Products for Small Businesses


The hype created by the SaaS products is real; not only do they help to increase the efficiencies of companies by a lot, but also they significantly increase the throughput, especially when it’s a small business we’re talking about. No wonder that 85% of the small companies have already invested big time in SaaS options.

While no business is easy, it’s mostly the small businesses that are in the developing phase that require the hardest work and energy put into them to help them thrive, otherwise they just end up disappearing in the ever-increasing market competition. This hard work is made a lot easier by the introduction of SaaS products, since they boost productivity by a lot, letting you achieve the most from minimal resources.

So, in this article, we’ll take a detailed look at the top 20 SaaS products that are very useful for small businesses. Let’s get going!

What is a SaaS Product?

SaaS, short for Software as a Service, is a remotely hosted software that can be used by simply connecting to the internet instead of downloading it to a computer. A software application can be anything from office software to integrated connections between a wide range of other business applications available.

SaaS products offer various advantages. Key benefits of SaaS include accessibility, compliance, and performance management. The cost of using SaaS software is relatively low in comparison to traditional software. This benefit helps empower small businesses to make their way into the market with lower budgets than their competitors.

How can SaaS products benefit small businesses?

SaaS products can help small businesses make their operations more efficient, manageable, and easy to use. Businesses can increase their reach and grow their business while maintaining infrastructure, asset management, and other overhead cost and keeping them minimal.

SaaS Products for Small Businesses

Businesses can also customize the customer experience according to their wishes and, as a result, improve the customer experience.

Many SaaS product options can cater to a variety of situations and handle different business cases. Overall, it provides a platform for small businesses to compete in the business market without breaking the bank or having too much complexity.

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Best SaaS Products for Small Businesses

Some of the best SaaS products for small businesses are:

  • ProofHub
  • Bit.ai
  • EngageBay
  • BambooHR
  • Google Analytics
  • GoToMeeting
  • Hubstaff

Here’s a detailed look at a list of top 20 SaaS products and how they add value to small businesses:

1.    ProofHub:

ProofHub is a one-stop software to track and manage all activities in a business. It is a SaaS-based software that comes with unique features for task sharing, project collaboration, and tracking each project. The tool provides in-depth insight into all of the projects and activities.

ProofHub is available on all major platforms that include Windows, Android, and macOS. This flexibility helps the business stay connected across multiple devices.

2.    Bit.ai:

Bit.ai is a wonderful tool for storing and managing all the information in one place. A clean and straightforward interface ensures its ease of use throughout the whole organization. Businesses can use Bit.ai for various use cases. They can organize their data, create new teams, collaborate effectively across the web browser, and share information effortlessly.

Teams can build their workplaces that facilitate collaboration, and participants can be added or removed with the click of a button. Business personnel can create workplaces around teams, departments, corporate applications, clients, partners, and significant projects. Bit Workplace architecture allows organizations and groups as a whole to share and share information based on their role and workflow.

Within each working group, it can work on intelligent documents and shared libraries. Bit smart texts, all the information that should be included in that goes beyond text and images only. A powerful feature of Bit.ai is Bit Groups. Bit Groups helps businesses collect and gather data from numerous sources, including cloud platforms, third-party applications, statistical infographics, websites, and many more. In addition to data collection, a business can also access and manipulate data on Bit.ai’s platform itself.

Groups that use Bit to combine their knowledge find that they communicate more intelligently and increase productivity. They can even create internal and external wikis with the information they share!

3.    EngageBay:

EngageBay is an all-in-one marketing and service platform with free live chat software. The platform is designed with small and medium-sized businesses in mind and has tools designed to enhance your customer experience. Your customers can have individual live support and have their problems resolved appropriately and improve their customer experience in a significant. The LiveChat feature enables your agents to have all the customer information needed in a chat window to communicate effectively and extend their activity.

You can embed an EngageBay live chat widget on any website and customize it to display your product image. Using canned answers, you can easily create answers to common questions beforehand and apply them in live sessions with a single tap. This software also enables seamless transfers to service agents to better serve your customers’ interests. Additionally, you can find in-depth and valuable information about EngageBay metrics and robust reports – and use them to improve customer support.

SaaS Products for Small Businesses

4.    BambooHR:

Businesses of all sizes need the best people to work for them. For this purpose, businesses may consider using a state-of-the-art software solution known as BambooHR. This software works on a high-end machine and provides capabilities such as staff data modules, tracking, and advanced reporting. This makes it the go-choice for small businesses.

BambooHR enables businesses to add new job openings, share them on popular job boards, and manage apps when they arrive. Overall, this is an excellent tool to look forward to hiring skilled workers.

5.    Google Analytics:

Google Analytics is a fantastic tool for analyzing performance and gaining audience understanding. It is a freemium web analytics solution that provides tools to analyze your business data in one place. Google Analytics helps you measure traffic metrics for your website, categorize all visitors by traffic type and group them based on their country.

Analytics intelligence, detailed reporting, and viewing of data are some of the critical features you experience when working in Analytics. Simply put, if you want to get deeper into how customers engage with your site, Google Analytics is the right solution.

6.    GoToMeeting:

GoToMeeting is a simple and straightforward web application software that comes with tons of global features and functionality. It serves as an ideal business option to manage clients and partners from many parts of the world.

The software is easy to use and an excellent solution for businesses who wish to schedule meetings in just a few minutes. Features of this solution surpass all of the web and video interaction tools available today. In addition, it supports all Android and iOS devices that allow groups to schedule or join meetings anywhere and anytime.

7.    Hubstaff:

In case you’re wondering how to get rid of an inefficiency in your work environment make things run smoother, Hubstaff is your one-stop solution. This tool can help you track time, manage invoices, point to roadblocks, create reports, and do more directly on your desktop or mobile phone. Hubstaff is seamlessly integrated with numerous SaaS software (including Trello, Basecamp, Paypal, Github, and Asana) and is available for Windows, Mac, Linux, and iOS.

8.    HubSpot:

HubSpot is all you need to build a powerful website, optimize everything, attract traffic to your website, convert potential customers, and most importantly, grow your business. It is popular marketing, sales, and service software designed to integrate with all of your marketing tools.

HubSpot CMS can help you create and edit landing pages, site pages, emails, and blog posts with just a few clicks. You have so many pre-built templates to choose from, or you can create everything from scratch. The HubSpot CMS provides your content management, backed by a leading content delivery network to spread your content worldwide.

So, if you want a platform that gives you the ability to manage, expand and track all the content you create, start using HubSpot.

9.    Rebrandly:

Rebrandly is a URL shortener and link management platform. Use this tool to shorten, brand a product, and track every link you create and share on your social media channels. By using branded links, you can increase product awareness and click trust. According to research, your click-through rate can go up to 39% by using branded links.

Rebrandly also contains a detailed analytics feature that lets you learn about who clicked on your links – such as which country to click from, the most popular times and dates, and which social media site to click on.

10. Bitrix24:

Bitrix24 is a highly secure solution designed to help small and medium-sized businesses use better communication, social networking, business management, and information management. The solution ensures better information management by moving all data stored on network servers and local drives in a single, secure location. It creates a cohesive work environment where teams can manage all aspects of their day-to-day operations and operations in a fun, flexible way.

11. Freshdesk:

Freshdesk is an online client-based software and ticketing system. Its award-winning solution with many practical and accurate features transforms unique customer service into a reality. The software is designed to work for small and medium businesses. Multichannel, collaboration, reporting, and customization are some of the most important features offered by this software.

Other than that, the software integrates well with Live Chat, Support Phone, and Game Mechanics and provides a mobile app for both Android and iOS devices so you can take your help desk wherever you go.

12. Userlane:

Userlane is an onboarding and customer retention platform that gives users a fully interactive experience using collaborative guidance to guide users through the processes they need to work within any browser-based software application. Medium-sized SaaS companies use Userlane to board their new users. The platform eliminates the need for pdf documents or video tutorials that show new users how to navigate and run a software application as users are directed to the screen in real-time using practical methods. Users can automatically navigate to any application from scratch (no background information required).

Userlane is just a layer of guidance that goes beyond the software application, and no code is required. It comes with a powerful creator of creative guides and a Virtual Assistant that can be accessed on-demand to provide timely content support. Userlane gives users a unique experience, which leads to product acceptance, growth, and retention.

13. Microsoft SharePoint Online:

Microsoft SharePoint Online is a content management platform for almost everyone in the industry. It is a cloud and web-based platform that offers many valuable features in addition to the primary document or file management capabilities. From uploading / downloading files to keeping track of all text editing, Microsoft SharePoint Online offers features that make managing files and business-related documents much more accessible.

Moreover, it allows users to perform real-time editing and download previous document types to update previously made changes. Additionally, users have the option to set up alerts in a specific library and be notified whenever changes are made. Microsoft SharePoint Online also offers collaborative work that allows multiple users to interact with a file and make changes to it simultaneously.

14. FreshBooks:

Timely tracking and submission of invoices is an integral part of the project management process. That’s why businesses and groups are constantly looking for software and tools that help them track every minute spent on jobs or sub-jobs and streamline customer billing.

FreshBooks is popular software that fits this need. It is a reliable method of accounting that transforms invoicing and tracking processes into an enjoyable experience. Groups and businesses can use this software to generate invoices for professional client services. In addition, it offers an online payment solution that helps teams get paid faster. FreshBooks integrates with a variety of third-party applications and offers more time-saving features.

15. Calendly:

Calendly is user-friendly and powerful planning software designed to help teams save time and speed up sales. The primary purpose of this tool is to eliminate old-school methods of organizing appointments, interviews, demos, and more. Provides a very secure, fast way for people to connect without getting lost in phone and email tags.

Calendly does the job well – you can set your preferred availability, share the link with the people you want to communicate with (clients, co-workers, etc.), and let them choose the time and date of the meeting/event. A feature that makes this software one of the best planning solutions available is that the date and time your preferred clients or colleagues are automatically added to your calendar. It works great and works for everyone or business.

16. Zoho Social:

Zoho Social is a popular social media management solution that helps businesses reach the right audience at the right time. It is no secret that proving your presence on all social media channels such as Facebook, Twitter, Google+, LinkedIn, Instagram, etc., is essential to the success of your business.

Now, Zoho Social allows you to advertise your business/product where the audience can see it. It facilitates you to engage with your audience in real-time, publish relevant content across multiple social media platforms, and stay up to date with what your customers expect from your business. This tool provides you with insightful information that you can use to calculate and improve your performance.

17. Toggl:

If you are like all of us in modern business, you should ask yourself where all your time is going at the end of each day. Keeping track of the time, they spend on projects and spending most of their day is a common challenge faced by many private individuals, groups, and businesses.

Toggl is an online time tracking tool that helps you decide how you can best utilize time. It is a great time tracking system for small businesses, and the iOS and Android app makes your experience even more impressive.

18. Trello:

Trello is an effective SaaS project management product that enables small businesses to easily collaborate on projects from start to finish. You can always sync on multiple devices and work when you can easily navigate with their phone apps.

With Trello, you can create boards, lists, and charts that enable you to plan and share your projects flexibly and productively. You can create your team boards and add details like comments, attachments, due dates, and more directly to Trello cards.

19. 2Checkout:

One of the most critical components of eCommerce growth is the ease and reliability of online payments using credit cards or non-cash transactions. Leading the package is 2Checkout, the world’s most prominent payment solution that enables businesses to accept mobile and online payments from customers around the world. It also offers many financial tools, including local payment options.

With over 50,000 business users worldwide, 2Checkout offers reliable and reputable services that include a wide range of payment options. It also supports more than 200 markets worldwide and more than 100 online invoice and shopping carts.

The 2Checkout experience is designed to improve conversions by adjusting the local conditions of any market or type of business. This includes payment methods, fees, and language features.

20. Sisense:

Sisense is the leading intelligence (BI) software that offers many benefits to its users. You can use it to collect data from all your sources and combine it into a single repository. Powerful app view reports can be used to generate intelligent analysis. It also enables you to easily share your findings with your team members and customers. It also has an easy-to-use interface that can be used even by non-techies. Also, Sisense is a fast-paced program as it uses a 64-bit computer, simulation capabilities, and multiple CPUs.

The best, however, is that even non-technical users can utilize the Sisense for Business Intelligence.

Sisense uses web-based dashboards that allow users to work together using the same understanding. There is no need to download files which means that many copies can be avoided. This reduces the chances of changing the data. In addition, Sisense uses Crowd Accelerated BI technology that can simultaneously handle hundreds of queries. Therefore, the system provides an accurate and real-time work environment for users, ensuring that they get the right results.

Emidio Amadebai

Emidio is an IT Engineer, Technology enthusiast, Blogger, and Author who loves to learn and share everything he learns along the way with others.

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